You are your greatest asset. Your number one investment should be in yourself!
Become more efficient with your money and master control over your wealth.
Grow your wealth while paying less taxes and fees. Who doesn't want that?!
Discover the 16 benefits of an ideal investment account and the best place to put your money.
Live a life of freedom and be confident that you will be protected for the rest of your life.
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About The Author
Caleb is the founder and CEO of BetterWealth, a company committed to financial education and coaching. Growing up in a small Wisconsin town, Caleb had a typical childhood. Like many of us, he did chores, took part in charitable activities and hung out with friends.
But one thing that made Caleb different was his devotion to learning about money and a fascination with how successful people became wealthy. At the age of 19, while studying business finance at the University of Wisconsin - Stevens Point, he was promoted to lead the entire investment division at a local community bank.
Several years later, Caleb left the bank and started BetterWealth to take things to the next level. He knew he needed to spread the knowledge he had obtained and show people that there's a better way to live financially. So he wrote a book about the process, called The And Asset, and the rest is history!
This book is phenomenal! Caleb present this complex information in a clear, precise and easy to understand way. You can sense his true passion for helping the reader understand fresh financial opportunities that are not “mainstream” yet are used by the wealthy elite. It’s a must-have book for anyone who wants financial independence.
The most clear & concise explanation of this seemingly complex process I have found. His outline and clarity in only 100+ pages is outstanding. I will be teaching this concept to my kids and their families to help them maximize their lives thru efficient money management! Excellent job Caleb!
A very clear, compelling and easy to follow personal finance book. While the author ultimately makes a strong case for high value life insurance as a vehicle for wealth accumulation and control, the first few chapters in the book are an excellent basic primer in compound interest, saving, lending and tax deferral that can benefit anyone. Definitely one of the better books I’ve read on this topic - while the author doesn’t go into a lot of examples with numbers, I find the way he explains the concepts (for example, comparing efficient uninterrupted compounding of interest to the improved fuel efficiency you gain after getting up to cruising speed on a highway since this takes less fuel than starting and stopping in the city) is refreshing and easy to follow. Definitely has me considering how to incorporate life insurance into my finances.
Can't recommend this book enough. A perfect introduction to becoming your own banker. It explains the advantage of the "Master Account" perfectly for the beginner to the financial experts. The sooner you read it the better.